KEEP EM WET by Lost Coast Outfitters
Skip to content
Home
10%

KEEP EM WET

Lost Coast Outfitters
By Lost Coast Outfitters
A photo in this story

Welcome to a “Wild and Wet Winter” … a California TroutKeepemwet Fishing, and Lost Coast Outfitters initiative celebrating California’s wild winter steelhead

Our goals are to build awareness of the environmental threats and opportunities impacting sustainable population recovery, as well as, to educate the angling community on the rationale for Keepemwet fish handling practices, and to encourage anglers to follow them. 

Each Wednesday through the end of the winter season, we’ll focus on one or more aspects impacting winter run steelhead. You’ll hopefully better understand the winter run life cycle and population distribution, top three threats … (major dams, estuary alteration, and agriculture), and conservation efforts ranging from the Smith to the South Fork Eel.

We’ll help you understand ways in which anglers can minimize their effect on fish. We’ll provide insight into the science supporting Keepemwet practices. You’ll understand the impact of landing time, landing practices (netting versus tailing), and barbed hooks, what happens when you take fish out of the water, how long is too long for a fish to be out of the water (and why), thoughts on ways to hold fish to minimize harm, and lastly how to take pictures that celebrate your catch while keeping fish wet.

Hopefully, we’ll help minimize fish mortality and the negative impact some practices can have on spawning efficacy. 

See you next Wednesday and have a Wild and Wet Winter.

To learn more, visit:

CalTrout: to learn more about California winter run steelhead

Keepemwet Fishing:  to learn more about Keepemwet principles

If you are lucky enough to tie into a wild Steelhead this winter we ask that you keep them wet and protect this precious resource.

A photo in this story
A photo in this story
A photo in this story
A photo in this story
A photo in this story
A photo in this story
A photo in this story
A photo in this story

© 2025 Lost Coast Outfitters

Founded on the belief that life is better around a campfire, we live for weekends in the wild and the many pursuits of the sporting life. Fly fishing, campfire cooking, dogs in trucks, mountain towns, post-game whiskeys, hiking, hunting, and general backcountry diversions are all part of the Lost Coast story.
We Believe that the highest honor we can pay a product is to stock it in our Downtown San Francisco Fly Shop and recommend it to our customers.
By subscribing to the mailing list of Lost Coast Outfitters your email address is stored securely, opted into new post notifications and related communications. We respect your inbox and privacy, you may unsubscribe at any time.
Loading, please hold on.